National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Nutrition of women during pregnancy: needs, knowledge, awareness and real use of knowledge
Pelánová, Natálie ; Starnovská, Tamara (advisor) ; Tomešová, Jitka (referee)
Pregnancy is a crucial period in a woman's life, when many physical and mental changes take place. A woman must think not only of herself and consider what is best for her and her child. With the help of a nutritionally rich diet, it is possible to affect the health of the fetus into the distant future. This bachelor thesis deals with the nutrition of pregnant women, their needs, information and the use of acquired knowledge. The bachelor thesis is divided into two parts. In the first part I analyze the theoretical knowledge about pregnancy, energy intake and diet during pregnancy. In the second part, the evaluation takes place in the form of a questionnaire survey, when 196 questionnaires were obtained. The questionnaire includes questions on women's awareness and resources, diet, supplements, drinking regime and risky components of the diet. The aim of this work was to find out what needs the pregnant body has, what knowledge pregnant women have, whether they feel sufficiently informed, where they primarily obtain nutrition information and how they then use it. In evaluating the hypotheses, some were confirmed and others refuted. Unfortunately, the hypothesis of whether women are sufficiently informed was refuted, as most women did not feel that way. Another hypothesis regarding the primary use...
Business plan to establish e-shop and a store with nutrition for athletes.
Mazochová, Lenka ; Zadražilová, Dana (advisor) ; Zadražil, Václav (referee)
The aim of this thesis is to evaluate whether the business plan for the establishment of the e-shop and the store is viable and economically sustainable. E-shop and store will deal with the sale of nutrition for athletes, especially food for expeditions. In the theoretical part is presented the essence of the business plan. It is followed by the practical part where the product is summarized, the competitors and suppliers are analyzed, the company's foundations and structure are presented, the goals and visions of the company are presented, followed by marketing, financial plan, risk analysis with SWOT analysis. At the end is everything evaluated.

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